Yes, It's $450,000, But It's A LOT Of Cognac
I know, I write about ridiculous things. I really do. I’d like to think that when something ridiculous and alcoholic comes down the pike, various editors think of me. To be thought of as the guy who writes about ridiculous booze is not such a bad hand to be dealt in this life.
Most of the ridiculous booze I write about is ridiculous because it’s ridiculously old, ridiculously rare, or ridiculously expensive. Sometimes it’s a combo of all three. This article I wrote about Louis XIII cognac ticked all the boxes: the blend of up to 1,200 eaux-de-vie is aged from 40-100 years; the bottle I wrote up cost a jaw-dropping $450,000, enough for a very nice-sized house in many parts of the U.S. (or a relatively decent studio apartment in Manhattan); and it was an edition of exactly one. One really, really large bottle. Ridiculously large, you might even say. Read all about it, and find out how to get a glass of the cognac without giving yourself a hernia, in my article for Robb Report.